Driving Decisions with Data

How can you ensure your library’s goals and initiatives support households in your community?

This past July we sat down with Jason Kucsma, deputy director at Toledo Lucas County (Ohio) Public Library and 2017 Library Journal Mover and Shaker, to provide his thoughts on libraries measuring up.

Grab some coffee and listen as Jason discusses how his library uses Analytics On Demand, to inform patrons and non-patrons about library services, to market special programs to targeted households, and as a tool to aid managers in understanding their communities.

With easy-to-run apps, a simple data upload, and interactive dashboard reporting, Analytics On Demand is empowering decision making with data-driven analytics.

VIEW THE WEBINAR

More About Jason:

A member of Public Library Association’s Equity, Diversity, and Inclusion Task Force who has served on several ALA committees, Jason Kucsma brings years of progressive librarianship to the library community. He was recently selected as a Library Journal Mover and Shaker and in 2009 was named an ALA Emerging Leader. He joined Toledo Lucas County Public Library (TLCPL) as deputy director in 2015, where he led the library in a community-focused strategic planning process to guide the library’s work through 2020. Prior to TLCPL, Kucsma was executive director of the Metropolitan New York Library Council. He managed a team of information professionals in the service of more than 250 libraries and helped start Empire State Digital Network, the state’s conduit to the Digital Public Library of America.

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