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Using Data to Better Serve Your Community
December 8, 2015 @ 3:00 pm - 4:00 pm
Once you know exactly who is and isn’t using its products and services, you can affect change and focus outreach and collections based on real community data. Learn how Sacramento Public Library uses powerful insights from Analytics On Demand to make collection decisions, inform staff, and market to targeted groups. Register now >>
Amy Calhoun – Communications and Virtual Services Manager, Sacramento Public Library
Amy oversees the library’s website, online services, social media channels, databases, and eBook platforms. She cites the changing landscape of the virtual world as one of her favorite things about her job.
David Ziembiec – Western Region District Manager + Analytics Solutions, Gale
David is a co-founder of the analytics program at Gale. He resides in the Minneapolis-St. Paul area and holds a BA from the University of Minnesota.
Presented by: Gale & Library Journal