Meet Users Where They Are

Posted December 31, 2015

By Lemma Shomali, Senior Product Manager, Databases, Gale

Students today are digital natives and undisputed power users of Google. Most are never far from their mobile devices, and they use them to look up everything from movie listings to music lyrics. But they also use them for completing homework and doing research. The key to connecting young researchers to trustworthy, relevant content is ensuring that it appears in their workflow. Google is a comfortable, highly used pathway in most students’ study routine. Gale is a Google for Education Partner, which means users can sign in to their library’s Gale content with their Google account credentials and share, save, and download articles to Google Drive, and Docs.

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GVRL Pleases Patrons, Young and Old, in Santa Clara County Library District

GVRL eBook Success Story

Lora Cokolat is a Collection Development and Reading Librarian for the Santa Clara County Library District, working in the District’s Services and Support Center in

Campbell, California. Lora purchases e-books, DVDs, book club kits, and e-magazines to support patrons who use the district’s seven libraries and two bookmobiles. Part of the District’s mission is to provide diverse resources on a wide variety of subjects and viewpoints, and to help people use those resources — a task right up the alley of GVRL eBooks.

“We are committed to offering a variety of subject areas, topics, and viewpoints,” says Lora. “Providing electronic versions of reference sources can be more cost effective than print copies at multiple locations.”

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Responsive Design (and more) Coming to Gale Products

Have you ever muttered disparagingly about a website or app that doesn’t look or behave the way you expect it to?  Does it frustrate you when icons don’t make sense to you, or when you can’t find navigation aids?

We hear you.  And that’s why we’ve initiated a whole range of improvements that make a huge difference in user experience in GVRL, InfoTrac, and In Context* resources, including the PowerSearch platform as well as Genealogy Connect, Twayne’s Authors Online and Scribner Writers Online.  The enhancements are coming April 2nd.

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Posting About More than Books on Social Media

Social Media

By Vanessa Craig

It’s pretty common for public library Facebook feeds to be heavy on book content. This is great, but when 30% of library users say they know little or nothing about the services their library provides [1], it’s important to promote digital resources on social media channels too.

Rosanna Johnson, marketing assistant at the Chandler Public Library, has done a stellar job sharing what her library has to offer. Not only has she posted web ads on the library’s Facebook page, but she has also linked eResources to other city events and clubs.

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Improved Article Recommendation Comes to In Context

IN Context library resource research

The Gale In Context family of online solutions makes information discovery engaging, simple and fun. On July 2, the In Context experience will become even better with a new article recommendation feature, unique to Gale!

When a user is reading a reference article within any of the In Context resources listed below, this new feature highlights terms within the entry, and links those terms to additional relevant reference articles within the resource. Clicking on the link to related articles opens a separate tab or window containing the new content. Typically, related subjects or articles are found in sidebar navigation or require the user to execute separate queries. By embedding these related foundational articles throughout the reading experience, researchers can use this new tool to:

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The Changing Student Demographic

By Jennifer Albers-Smith

Student demographics are changing–foreign, traditional, non-traditional, online. The way people access learning and research is changing. The Parthenon Group surveyed 3,200 students. Only 24% of those students were considered traditional. There is no doubt that the world has changed drastically in the last decade. Here at Gale, we know that your library plays a critical role in preparing your students, making them more successful in their courses, and helping them meet faculty expectations.

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