Last Thursday, President Obama, the First Lady, and Vice President Biden convened the nation’s education, business and nonprofit leaders to collaborate and share best practices for increasing college opportunities for first-generation, low-income and underrepresented students – some of the very same students served frequently by our public libraries. Among these leaders was Michael Hansen, CEO of Gale’s parent company, Cengage Learning, and Dr. Howard Liebman, founder and superintendent of Career Online High School, who participated in this important discussion about how to engage disconnected youth and increase educational opportunities.
Create meaningful outreach programs to targeted segments of your community
Discover the insights you need to make (and measure!) an impact with Analytics On Demand, a new data solution that helps libraries quickly and easily learn more about their users and communities.
Take marketing action! Watch a short video to learn how the apps can help your library.
Analytics On Demand is moving off the Alteryx server and will undergo some look and feel enhancements. The new site will be available today, December 3, 2014. With this change, we’re also adding free bonus apps and a collaboration site for users.
By Ryan Lee Price
The 305 cubic-inch engine in the Koenigsegg One “megacar” is capable of producing 1,360 horsepower from its gas-powered V8, propelling the 1,360-kg car to a top speed of 280 mph in 20 seconds. That’s a lot of power, and one can’t help but to imagine 1,360 horses hitched to the front of the $1.5 million car attempting to pull it up to 280 mph. However, in either guise—engine or horse team—1,360 horsepower represents the work of a lot of horses, and to understand how the term has been applied to cars, we have to go back about 100 years before cars were even invented.
By Laura Damon-Moore
Effectively reaching out to your community can be tricky. On October 31, Laura Damon-Moore, Co-Founder of Libraries as Incubators Project, shared her expertise on community outreach for the weekly Gale Geek. Laura was unable to do the usual live Q&A because her webinar was prerecorded; however, she still answered listeners’ questions… see below!
I was bummed not to be able to be there “in person” for our conversation last Friday, but I’m pleased to be able to continue to share some insight on community outreach with Cengage-Gale’s readers today.
I’m going to expand on some questions that I received after the conversation on Friday, in hopes that others will find my responses useful.
How do you use the community based mentors or volunteers IN your library to support programming?
By Sally Dewey
As the Electronic Resources Manager, an important part of my job is promoting the resources we buy. I’ve actually had this job (under one title or another) since CD-ROM networks were around—back then we were just trying to alert the user in the building that we had something beyond books on the shelf. Then, in 1997, with web-based databases it was about the Library being the patron’s Information Home Page 24/7, or “Where it all Clicks.
Today, as public libraries are battling to stay relevant, we want to want to attract, snag, and entice patrons into discovering the wealth of resources we make available online. Why would we want to do that? To battle patron ignorance.
By Ken Detzner
The public library is a place of learning, a hub for educational resources, and a community center. Children discover new worlds as they’re read to, young adults learn new skills and librarians assist patrons needing educational or business support.
Not only have libraries historically proven to be beneficial to the areas they serve, a recent Return on Investment study conducted by the Haas Center for Business Research and Economic Development, University of West Florida, provides the hard numbers demonstrating the economic value of public libraries. The overall Return on Investment that libraries offer, the business and educational support that is provided, and the essential services provided show that libraries are not only places of learning, but add economic value to their local communities.
By Karen Wang, via The Friendship Circle Special Needs Resources
Everyday, 4.2 million Americans visit a library. Are you one of them?
Almost every town in America has a public library, but many families of children with special needs shy away from libraries, often for behavioral reasons. These are the families who could benefit the most from the library!
Amy is nowhere near retirement age. But she’s determined to put together a solid plan that will allow her to retire early and travel. She wants to learn more about investment options and learn some of the terminology, but she’s stymied. Should she put her money in the stock market, which seems a little volatile? Invest in real estate, which seems to be rebounding quickly? Where to begin?
A recent study shows that only 40% of US adults keep a budget and track their spending. In fact, some 76% of American families say they live paycheck to paycheck, only have saved less than three months’ worth of expenses.1 The need for financial literacy and effective planning is enormous.
By Joe Garonzik
After 30 years and three editions, why is Val Greenwood’s Researcher’s Guide to American Genealogy still the most respected genealogy textbook? It is clear, to the point, and authoritative, to be sure, but Greenwood is also extremely resourceful. The following illustration from one of its two chapters on Military Records is a good example.