By Robert Lisiecki
Want to stay up with the latest news in the industry? Well, you’ve come to the right place! I’ve gathered some of the latest buzz to share with you. Check out this past week’s noteworthy stories below.
Read moreThis Week in the Industry: The Redbox of Textbooks?
By Michelle Eickmeyer
SAGE, founded by Sara Miller in 1965, began in a one-room office at 150 Fifth Avenue. Despite doubts from her family and friends, Miller pursued her dreams and reached success. Today, SAGE has more than twelve hundred employees worldwide. SAGE is known for its commitment to quality and innovation, world leadership in its chosen scholarly, and its professional markets. Its publishing philosophy is based on relationships, vision, and excellence.
By Carrie Stefanski
Gotcha, noddies! That’s what they call those who are tricked on April 1, in England. Although the Thorndike bathroom ad was an actual (ingenious) idea, Gale will not be using it at the next trade show. Some good ideas are best left as ideas, or, when timed right, April Fool’s jokes.
By Harmony Faust
Gale has a long history of sponsoring different events and programs for our library partners at the various tradeshows we attend throughout each year. We love to throw a good party and often sponsor opening receptions, luncheons and of course, the busses at ALA Annual.
Read moreHave Our Advertising Efforts Stalled? Share Your Thoughts on Gale’s Newest Campaign