By Jennifer Albers-Smith
We couldn’t be more excited about the products we’re launching through our partnership with Smithsonian.
When I first heard that we were going to partner with Smithsonian, I was ecstatic. Who wouldn’t be excited about getting to work with the largest museum and research complex in the world?
Everyone thinks of their childhood visit to the Museum of American History or the Air and Space Museum when they think of Smithsonian, but it’s really so much more.
The Smithsonian is vast. Before I started working on this project, I had no idea that there were so many museums, archives, and libraries under the Smithsonian name and that they are at the forefront of cutting-edge science and technological discoveries. I just thought of the Hope Diamond or the Space Shuttle Discovery.
When we started to crack the surface of what was really available within the Smithsonian libraries, museums, and archives we were blown away. Where should we start?
We did extensive market research and decided to start with some very cool archives: Trade Literature and the Merchandizing of Industry and World’s Fairs and Expositions: Visions of Tomorrow. Right now, people are working frantically, day and night, to select, conserve, and digitize the materials so that they are available to libraries everywhere this spring.
Read more about the work being done for these collections on Smithsonian’s blog:
[alert-info]
About the Author
Jennifer loves her children, dogs, and Jane Austen. She has a B.A. in English and Sociology from the University of Michigan, and spends her waking hours as a marketing director and feeding her family.
[/alert-info]Nike Air Max 270