Posters, Social Media Images, Widgets, and More to Promote eBooks

Research Matters. And how you share that message to promote GVRL eBooks matters, too. We’ve created a number of tools to help you promote your library’s GVRL collection to your community. Feel free to download, order, print, distribute, and modify to meet your needs.

Posters
We focused the poster series on some of the most common eBook content. Each poster is available in two sizes 8.5″ x 11″ and 12″ x 18″. Click the thumbnails to enlarge and print yourself. Or, order and customize in Gale Promo!

  • Health
  • Cooking
  • Teen Issues

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Electronic Resources – Marketing on a Shoestring

Public Library Marketing on a Shoestring

By Sally Dewey

As the Electronic Resources Manager, an important part of my job is promoting the resources we buy.  I’ve actually had this job (under one title or another) since CD-ROM networks were around—back then we were just trying to alert the user in the building that we had something beyond books on the shelf. Then, in 1997, with web-based databases it was about the Library being the patron’s Information Home Page 24/7, or “Where it all Clicks.

Today, as public libraries are battling to stay relevant, we want to want to attract, snag, and entice patrons into discovering the wealth of resources we make available online.  Why would we want to do that?  To battle patron ignorance.

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Posting About More than Books on Social Media

Social Media

By Vanessa Craig

It’s pretty common for public library Facebook feeds to be heavy on book content. This is great, but when 30% of library users say they know little or nothing about the services their library provides, it’s important to promote digital resources on social media channels too.

Rosanna Johnson, marketing assistant at the Chandler Public Library, has done a stellar job sharing what her library has to offer. Not only has she posted web ads on the library’s Facebook page, but she has also linked eResources to other city events and clubs.

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Creative Marketing + Customer Care = The Perfect Match for Any Library

By Dale Prentiss

Cathy Jones, a relatively new Instructional Services Librarian at Florida Southern College’s Roux Library, has been creative and ambitious in reaching out to faculty and promoting Gale digital resources on the college’s website—and we’d like to take a moment to celebrate that with the hopes that her experiences can also help you!

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Promoting Testing & Education Reference Center this Spring

Testing and Education Resource Center College Prep

By Anne Nagrant

It’s May. High school seniors are wondering what they’re going to do after graduation, and parents are wondering how they’re going to pay for college. This is a great time to advertise that your library offers Testing & Education Reference Center (TERC)!*

TERC is an online resource containing “all the information and support materials needed to make informed, confident decisions to shape the rest of your life.” With career modules, school information, scholarship search, study material, citizenship resources, practice tests and courses, it can meet the needs of many different segments of your community.

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How Somers Library Uses Social Media

Social Media

By Valerie Herman

Social media offers an opportunity that intersects beautifully with the librarian’s role; after all, curating information and disseminating it to the public is what we have always done, but now we can do it faster, better, and more extensively.

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