Carrie Willis 
By Carrie Stefanski
Gotcha, noddies! That’s what they call those who are tricked on April 1, in England. Although the Thorndike bathroom ad was an actual (ingenious) idea, Gale will not be using it at the next trade show. Some good ideas are best left as ideas, or, when timed right, April Fool’s jokes.
By Harmony Faust
Gale has a long history of sponsoring different events and programs for our library partners at the various tradeshows we attend throughout each year. We love to throw a good party and often sponsor opening receptions, luncheons and of course, the busses at ALA Annual.
Read moreHave Our Advertising Efforts Stalled? Share Your Thoughts on Gale’s Newest Campaign
By Bethany Dotson
At the end of January, I had the unique pleasure to travel to snowy and frigid Chicago to interview Valerie Gross, President and CEO of Howard County Public Library (MD). We were there to discuss Valerie’s ideas, laid out most prominently in her book, Transforming Our Image, Building Our Brand: The Education Advantage.
Libraries are beautiful—inside and out and they improve the lives of those who use them. In honor of National Library Week, let’s celebrate the value of libraries. Show how your library makes your community a brighter place and your library could win $2,500!
Now through Friday, March 28, 2014, submit a picture to any of the 5 categories below and your library could win big.
By Carrie Stefanski
My first week on the job back in December, I was told to save the date for the 2014 PLA Conference and plan to stay to see David Sedaris. At that moment, I knew I made the right career move. My conference experience was everything I hoped it’d be and the conference itself was a whole lot bigger than I imagined. I had a couple conferences under my belt, but neither matched up to the greatness of PLA.
Read moreOh, the places you will go, the things you will see at a PLA Conference!
By Kim Martin
Did you miss the buzz at last week’s PLA conference surrounding this groundbreaking new program? Career Online High School allows libraries to offer adults in their community the opportunity to earn an accredited high school diploma and career certificate. Hear what all the fuss is about at our live webcast, Wednesday, March 26, 3 pm EST!
By Harmony Faust
To say I’m a fan of craft beer is accurate, but perhaps doesn’t paint the full picture. The fact is, for my husband and I, it’s “our thing.” We appreciate craft beer to the point that last month, for the fourth consecutive year, we traveled to the Annual Winter Beer Festival of the Michigan Brewers Guild. That’s right, Michigan’s Brewers Guild. This places us outdoors in the middle of February at a beer festival. The high was 24 degrees but surrounded by good beer and good friends, no one seemed to notice.