community outreach Archives | Gale Blog: Library & Educator News

Do You Keep Your Library’s Business Resources Hidden?

May 23, 2018May 5, 2016

Posted on May 5, 2016

You may remember last year when we published a blog about Samantha Cole’s editorial in Fast Company magazine. Since it’s National Small Business Week, we thought it would be the perfect opportunity to make sure you’re not missing out on an opportunity to leverage the gift of free advertising. Keep reading; it’s not too late.

Cole’s article, “Who Needs Business School? The Hidden Startup Resources at your Local Library,” perfectly tells the value story of public libraries and specifically, how you support local entrepreneurs and foster economic growth. Do you ever read or hear something and think to yourself, “I couldn’t have said it better myself!”? This is one of those moments. What Cole has explained about libraries—and how she has explained it—is evidence-based and right on point.

Understanding (and meeting) Community Needs
with Analytics On Demand

September 3, 2015August 19, 2015

By Amber Mussman, Community Relations Manager, Cedar Rapids Public Library

Public libraries in the 21^st century are regularly faced with the question of relevance. They fight an ongoing battle for funding, loss of staff, and a constant lack of resources. In 2015, with two brand new libraries open and a very new director in place, the Cedar Rapids Public Library realized that in order to continue to be successful we must focus our efforts on meeting our community needs and telling our story.

In order to be able to accurately respond to the needs of our patrons, we needed to have the right tools. Analytics On Demand offers us the ability to use real data to drive our programming, marketing and strategic planning. Through the use of Patron Profiles, we are able to understand how our library is aligned with the community as well as find opportunities for growth.

Josephine Community Libraries: Providing Real Community Value

June 12, 2015May 29, 2015

By Kate Dwyer

Josephine Community Libraries (JCL) increased its Gale database usage by 230% over previous years. By using public presentations with a ‘how to’ delivery style, JCL’s librarians are able to meet people where they are on topics they care about.

Under the umbrella of The Expanding Opportunities Program, funded by A Library Services and Technology Act, the mission of the program is to increase information literacy in Josephine County, Oregon, in the areas of employability, education, and entrepreneurship. The grant provides a full-time staff member to educate community members about the modern library available at their fingertips.

Gale Sponsors Library Journal’s Lead the Change Professional Academy

February 26, 2018April 7, 2015

Library Journal’s Lead the Change, a professional development program for librarians available online and in a series of live events across the country, is launching next month. As series sponsor, Gale, a part of Cengage Learning, is helping to fund the event and making unique tools available to librarians.

Lead the Change offers timely resources and tools to help librarians stay ahead of innovations and changes affecting the library profession. Library staff at all levels can participate in hands-on live events, access insightful on-demand webcasts, and participate in a new online learning program.

I Had No Idea! Changing How the Library is Viewed One Stakeholder at a Time

September 24, 2018January 14, 2015

By Vanessa Craig

Kate Dwyer, Education Outreach Librarian at Josephine Community Libraries, is used to hearing, “I had no idea!” She works diligently to reach out to members in her community that have no clue what modern day libraries offer.

A poll conducted by the Pew Research Center found that, “…forty-six percent [of those polled] say that they know some of what their libraries offer and thirty-one percent said they know not much or nothing at all of what their libraries offer.”

Kate faces this unfamiliarity when she is presenting what their library offers to various community groups. Most attendees thought they knew exactly what the library offers, but after her presentation on all the databases, services, programs, and books their libraries offer, her participants often exclaim, “I had no idea!”

New Access Point and Enhancements for Analytics On Demand

February 26, 2018December 3, 2014

Analytics On Demand is moving off the Alteryx server and will undergo some look and feel enhancements. The new site will be available today, December 3, 2014. With this change, we’re also adding free bonus apps and a collaboration site for users.

Calling All Patrons–Perfecting Community Outreach

November 3, 2014November 3, 2014

By Laura Damon-Moore

Effectively reaching out to your community can be tricky. On October 31, Laura Damon-Moore, Co-Founder of Libraries as Incubators Project, shared her expertise on community outreach for the weekly Gale Geek. Laura was unable to do the usual live Q&A because her webinar was prerecorded; however, she still answered listeners’ questions… see below!

I was bummed not to be able to be there “in person” for our conversation last Friday, but I’m pleased to be able to continue to share some insight on community outreach with Cengage-Gale’s readers today.

I’m going to expand on some questions that I received after the conversation on Friday, in hopes that others will find my responses useful.

How do you use the community based mentors or volunteers IN your library to support programming?

Is Your Library Essential Enough?

April 3, 2019June 10, 2014

By Brian Risse

This article, “Being Essential Is Not Enough,” is a compelling commentary on the environment in which today’s libraries must function. Though written from an Academic Library perspective, when you read it with public libraries in mind, it still rings 100% true. And as the author, Rick Anderson states, “it’s a hard truth.”

Do you keep your library’s business resources hidden?

May 23, 2018April 30, 2014

Who Needs Business School? The Hidden Startup Resources at your Local Library

By Harmony Faust

Samantha Cole, an editorial intern for Fast Company magazine, just gave your library a present—did you accept it graciously and immediately put it to good use? If not, you might be missing out on an opportunity to leverage the gift of free advertising. Keep reading; it’s not too late.

Howard County Goes Big with STEM for Teens

June 5, 2014April 16, 2014

By Valerie Gross

Two years ago, when Howard County Library System (HCLS) began planning a 50 percent space increase for its Savage Branch, a team of HCLS visionaries proposed an opportunity: Why not design a cool, jazzy space to serve as headquarters for HiTech, HCLS’ cutting-edge STEM education initiative for teens?

This idea led to the HCLS Savage Branch & STEM Education Center, opening this summer. The venue will boast an Einstein Classroom, George Washington Carver Science Lab, Oscar Micheaux audio/video room, Curie Café, Leonoardo DaVinci Conference Room, and Gallileo Laptop Bar — all perfect for HiTech!