Gale Artemis: Literary Sources gives you more with cross-searching

Artemis Literary Sources

Did you hear the news? Gale Artemis: Literary Sources is taking another step towards helping you get the literary information you need when you need it with the additions of Something About the Author and Dictionary of Literary Biography! If you have these series, you’ll now be able to cross-search with other incredible literary sources like Twayne’s Authors Online, Scribner Writers Online, Literature Criticism Online, and more.

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Featured Publisher: ABDO Publishing

An ongoing look at partner publishers available through GVRL

By Geoff Schwartz

ABDO Publishing Company (ABDO) is a leading educational publisher of books and digital resources for today’s libraries and schools. For more than 25 years, ABDO has strived to provide the best in reading and research for children and young adults.

Gale is proud to carry ABDO’s educational nonfiction eBooks for grades 5-12. They contain high-quality text features including a table of contents, a glossary, an index, timelines, maps, diagrams, sidebars, full-color photos and captions, primary source materials, and more. Each book is leveled using grade-appropriate language to promote reading success, and is designed to be visually appealing and interesting to children and young adult readers.

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Data-Driven Marketing: Know Your Community

Analytics tool for Public Libraries

By Gerry Sawchuk

It’s impossible to attend a conference or read a library magazine today without hearing about data-driven decision making, big data, and measuring outcomes. Amidst the increasing “noise” around any trending topic, it can be hard to determine what it means for you and what tools are available to help gather and analyze data—here are some details to help you get started.

Do Analytics Really Matter?

“Big data” and “analytics” are buzzwords for good reason. Businesses in other industries have relied heavily on consumer demographics and data analysis for years. Research shows that businesses that leverage data analytics have stronger financial performance, are able to make better decisions more quickly, and are more likely to execute those decisions as intended.

Why does this matter to you? Libraries are not businesses, right? Many libraries are understandably sensitive to being compared to for-profit businesses. Consider for a moment though, that as a library, your products are the content and services you provide, and that your customers are your patrons. Profit aside, libraries have much to gain by leveraging data to retain and grow customers. Quite simply, there is an opportunity to be better positioned to meet the needs of your patrons.

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Product Updates: New In Context content for 09/01/14

Gale is continually updating and adding new content to our In Context products, ensuring that they offer timely, authoritative, useful information. The items below were added or updated during the week of September 1st, 2014.

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Weekend Travel Reads

Large Print Book on a Beach

By Holly Hibner and Mary Kelly

You’re going away for the weekend. You have a few hours to kill on the plane, or maybe in the car, and you love to read. You don’t want to think too much, though – after all, you’re on vacation!  You need a book you can devour in a weekend. What’s it going to be? Here are some suggestions for quick, light reads perfect for vacation.

The Guernsey Literary and Potato Peel Pie Society by Mary Ann Schaffer and Annie Barrows (2008)
History buffs will find this short work of fiction (274 pages) a perfect vacation read. German-occupied Guernsey Island during World War II is the setting, and the characters are a lovable, eccentric group who form a literary club. A writer named Juliet is intrigued by their society, and joins them on Guernsey Island. Her letters detail her experiences with people who become true friends, and their struggles during the occupation of their home during the war.

Big Girl Panties by Stephanie Evanovich (2014)
There’s something for everyone on this list! Fans of chick lit, gossipy style, and a little (ok, a lot…) of sexy romance will enjoy this quick read. Holly Brennan, a young widow, hooks up with a trainer to get her into shape. Of course, there is undeniable chemistry between them! This one is not recommended for a family car ride audio book! Load up your e-reader and bring a fan, because this one is hot, hot, hot! Perfect for the beach!

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