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Leading the Western Literature Genre with Popular New Five Star Titles

Five Star Awards

Named “Best Old West Fiction Publisher” by True West magazine and earning a Lariat Award from the Western Writers of America, as well as honors for multiple titles from the Will Rogers Medallion organization, Five Star, an imprint of Gale, part of Cengage Learning, is leading the western literature genre. Recognizing excellence in Western literature and media, the Will Rogers Medallion Award Committee recently honored four titles from Five Star, including gold and silver awards, and True West magazine acknowledged a Five Star author and title in its latest “Best of the West” issue.

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Our 10 Plus Favorite Book Blogs

Book Blogs for Librarians

By Mary Kelly and Holly Hibner

Book blogs are everywhere. One of the best features of technology is when readers can share with other readers.  The love of books is shared by so many people across the web. These websites are great for everything from collection development, new releases, genre favorites and discussions.  However, literary types tend to get a bit stuffy. We prefer something less precious and more about the greater landscape of entertainment. Preferably with a bookish touch.

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Resources that Help Crafters Cultivate, Connect, and Create  

Knitting at your library

Marissa, whose interest in crafting was piqued by Pinterest, gets a great sense public library Resources for The Crafter of accomplishment in learning new skills and has even begun to sell her creations on a craft website and in a local shop that carries unique handmade items.

Erica Domesek, founder of PS I Made This and a judge on The Learning Channel’s Craft Wars, sees this as a strong trend among younger consumers, saying, “People are interested in making their lives more beautiful, more fun.” Homemade crafts offer a welcome respite from the proliferation of impersonal, mass-produced goods.

As crafting grows in popularity, thanks to enthusiastic sharing of craft ideas on social network sites and a renewed desire for handmade artistry, community members are looking for resources that can support their interests.

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Gale Customer Care Could be Your Key to Success in Boosting Usage

By Tanisha Howard-Hall

Does anyone remember, the singing group New Kids on the Block? Well, I can’t sing but I am the new Customer Care Consultant on the block! I am new to this role but not new to Gale. I was first introduced to Cengage Learning and Gale as the Web Marketing Intern. I recently graduated with my MBA with a concentration in Marketing. As the Web Marketing intern, I worked on a variety of projects and quickly learned how dedicated Gale is to serving its library partners.

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New Marketing Action Analytics On Demand Apps for Patrons and Non-Patrons

Analytics On Demand Marketing Action

Create meaningful outreach programs to targeted segments of your community

Discover the insights you need to make (and measure!) an impact with Analytics On Demand, a new data solution that helps libraries quickly and easily learn more about their users and communities.

Take marketing action! Watch a short video to learn how the apps can help your library.

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New Access Point and Enhancements for Analytics On Demand

Analytics On Demand Public Library

Analytics On Demand is moving off the Alteryx server and will undergo some look and feel enhancements. The new site will be available today, December 3, 2014. With this change, we’re also adding free bonus apps and a collaboration site for users.

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It’s All about Horsepower for Gearhead Patrons

Chilton Auto Resources at Library

By Ryan Lee Price

The 305 cubic-inch engine in the Koenigsegg One “megacar” is capable of producing 1,360 horsepower from its gas-powered V8, propelling the 1,360-kg car to a top speed of 280 mph in 20 seconds. That’s a lot of power, and one can’t help but to imagine 1,360 horses hitched to the front of the $1.5 million car attempting to pull it up to 280 mph. However, in either guise—engine or horse team—1,360 horsepower represents the work of a lot of horses, and to understand how the term has been applied to cars, we have to go back about 100 years before cars were even invented.

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Picture This:  Your community’s photography interests covered

Photography Programming Public Library

By Tina Creguer

Jay, a young professional, has always been interested in photography.  And now he finally has the time (sort of) and resources to pursue that interest more seriously.  He’s done with taking photos on his iPhone and trying to pass them off as artistic works.  Time to learn some real skills to make the most of his new digital camera.  He has found some free how-to videos online, but wants more reliable and professional instruction.  Where can he turn for expert resources?

More than 26 million people in the US participated in photography in 20101 – with varying levels of expertise.  With the lower cost of quality digital cameras making them more accessible than ever and the increasingly “photo-centric” nature of communications (especially with social media), this hobby is gathering steam.

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Calling All Patrons–Perfecting Community Outreach

By Laura Damon-Moore

Effectively reaching out to your community can be tricky. On October 31, Laura Damon-Moore, Co-Founder of Libraries as Incubators Project, shared her expertise on community outreach for the weekly Gale Geek. Laura was unable to do the usual live Q&A because her webinar was prerecorded; however, she still answered listeners’ questions… see below!

I was bummed not to be able to be there “in person” for our conversation last Friday, but I’m pleased to be able to continue to share some insight on community outreach with Cengage-Gale’s readers today.

I’m going to expand on some questions that I received after the conversation on Friday, in hopes that others will find my responses useful.

How do you use the community based mentors or volunteers IN your library to support programming?

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