Try Something Different this Summer

By Mary Kelly

One of the more tired phrases in publishing and library world is the use of the phrase “beach reads”. Evidently summer reading is about the light and easy book choices. Usually, this pops up when we talk about romances, women’s fiction (or domestic fiction) and books that are somehow not “serious”.  Summer reading or a beach reads often implies a lesser type of read.

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Tricks of the Trade

By Tara Blair

Most professionals discover a few tips and tricks during their career that allows them to complete a job with ease and quickens their work flow. At Gale, we’re no different. We have a few tricks up our sleeves, and thought why not share a couple of our favorites with our readers? Although we use a handful of media and imagery applications on a daily basis, we chose two of our favorites to share with you today. Without further ado, I introduce Canva and Word Swag. Two helpful applications that can be utilized in marketing (and everyday life).

My personal favorite, Word Swag, allows users to add text to photos in seconds. Creating beautiful, custom text layouts is easy with the “Exclusive Typomatic Engine” – a term appropriately coined to describe the one tap text layout modifier Word Swag is famous for. Color, size, and skew are a few more easily operated text options offered to make your caption pop. And just in case writer’s block gets the best of you, the app inspires creativity with hundreds of pre-designed quotes, thoughts, and jokes. Best of all, not only are there over 290,000  Pixabay background photos to choose from, but uploading personal photos right from your phone is also an option. Word Swag is an easy-to-use graphic designer app that makes marketing and advertising seem effortless, even on the go! Take a look below at some samples made by everyday users!

thebaseproject amongmany  LOY2016

richardlazarte  wordswagapp2  he_is_my_strength

 

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Working Like a Dog

By Tara Blair 

This work week was unlike any other. I eagerly awaited Thursday—yes, I said Thursday—for a day that otherwise only existed in my dreams. It was the day that Gale celebrated Take Your Dog To Work Day (TYDTWD), where staff members were invited to bring their best friend to the office. As I walked into Gale with my employee badge and my Australian Cattle Dog, I couldn’t help but think, “does this day offer any substantial benefits, or is it just pure amusement?”

After a small amount of research, I found that a doggone good time isn’t the only reward to sharing a cubicle with your four-legged companion.

Sit, stay….and read about all the perks of TYDTWD and check out some photos from Gale’s dog day.

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Lasell Library Uses GVRL to Enhance Student Research

Jill Shoemaker, a librarian at Lasell College in Newton, Massachusetts, where over 1,700 students have come to expect quick search results cShoemakeromparative to Google, but with relevancy and accuracy. Lasell Library uses Gale eBooks on GVRL as a “one-stop shop” to provide students “exactly what they’re looking for.” What they are looking for is easy to use access to digital research materials that meet academic standards. “I would definitely recommend GVRL,” says Shoemaker, “the books are excellent, the professors really like it, and it’s wonderful for the students—who love it!”

Challenge

  •  Information literacy librarian struggles to ensure honors students have access to and use digital research materials that meet academic standards.
  • Convince students who constantly compare digital learning tools to Google and the open web to use trusted reference sources.

Solution 

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Gale Donates Art Before Leaving ALA

By Tara Blair The American Library Association Conference is complete and so is the ‪#‎MyLibraryPic mosaic! Attendees posed for their photos at the Gale booth to be a part of the art. Staff used iPads to take the pics, which were immediately printed and given to the photographee for placement on the canvas using specific coordinates. As time went on, and hundreds of photos … Read more

So a Non-Librarian Walks into a Library Full of Librarians…

By Kelly Torpey 

As I walked into the Charlotte Mecklenburg Library to attend Library Journal’s Transformative Power of Community Engagement workshop, I wasn’t sure what to expect. I knew where I was, and what I was attending, but I wasn’t entirely sure what I (a non-librarian) would glean from the experience.

I joined Gale as a marketing team member just over six months ago. I’m new to the world of libraries, and in truth, I was hoping to listen. To listen to what libraries and librarians go through on a daily basis; their conversations, struggles, and triumphs. I was also hoping to add some type of value to the conversations I was a part of, even though I knew (or, at least I thought) my own professional and personal experiences may not be 100% relatable.

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Testing and Education Reference Center Updates

Posted June 29th, 2016.

Gale is pleased to announce upcoming enhancements to Testing & Education Reference Center (TERC) in the coming months. This invaluable education and career database will receive interface updates to the online courses (summer), practice tests (fall), and have a responsive design by year end.

Users will experience:

  • Intuitive navigation
  • Standardized terminology
  • Popular web iconography
  • Improved readability
  • Uniform design across the platform

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Leaving Money on the Table

How to Get Started with Major Gift Fundraising from Individuals

Posted June 29, 2016

By David Baker, JD, Principal, Giving Design Group, Inc.

Giving Design Group, Inc. is one of the few companies that provides comprehensive fundraising & development services for libraries. David Bake, the founder of the organization, shares some knowledge on how to get fundraising for public libraries started. Read what he has to say!

Year after year, about 80% of charitable giving comes from individuals. The most recent Giving USA numbers tell us that 72% of annual giving comes from individuals and 8% of giving is received from bequests (the last wishes of previously living individuals). Only 15% of annual giving comes from foundations and 5% from corporations.

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Leaving Money on the Table

How to Get Started with Major Gift Fundraising from Individuals

Brexit and Beyond

By Catherine DiMercurio

On Thursday, June 23, 2016, the people of Great Britain held a referendum on whether to leave the European Union. In the months leading up to the historic vote, the prospect of the British exit from the EU came to be known as “Brexit.” The world was shocked to learn the outcome of the vote: The British people voted to leave the EU. I was shocked as well. My fourteen-year-old son is fairly politically engaged and had a lot of questions, as did I. What our research revealed is that there is a tangled web of cause and effect. Here are a few of the issues at the heart of that web.

What lead the Brits to hold the referendum in the first place?

Those who argued for leaving pointed to the diminished influence Britain has had within the massive bureaucracy of the EU. There were also concerns about the steady increase in immigration to Great Britain. The arguments for staying focused heavily on the importance of economic relationships with the European community and beyond. These arguments are detailed in a number of articles and audio files presented in Gale Opposing Viewpoints In Context.

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